To trademark shoes, you trademark the brand name or logo that will be attached to the shoe design, not the shoe itself. You must file a trademark application within the designated class for shoes, which is Class 25, including any other relevant products that will use your logo or brand name. The application requires specifying the products the trademark will be used on and providing samples of how the trademark will appear on the product. […]

Many of us can conjure up an image of famous trademarks for footwear companies like Nike and Puma. In some cases, they begin to represent the brand for quick recognition. Footwear trademarks can be simple in shape, iconic in impact, and tricky to navigate as a new business owner. To make your brand stand out, you need a recognizable trademark, but you may wonder, “What trademark class is footwear?” You will need to know this […]